The La vie est Bella web app offers users easy access to essential information about the dog daycare business. My initial vision focuses on a simple, user-centric interface, featuring authentic photos of activities at La vie est Bella to build trust and comfort. The goal is to enhance the user exploration experience by creating a welcoming and transparent design. This case study reflects my passion for combining UX/UI design expertise with the unique aspects of the pet care industry to create a compelling and user-friendly digital solution.
A responsive web app designed to provide dog owners with information on pet care services, with the goal of introducing La Vie Est Bella’s unique approach and boosting client acquisition. While many kennels and dog daycares offer similar services, La Vie Est Bella stands out by focusing on reducing separation anxiety and making dogs feel at home. Pet parents seeking the best care for their dogs often hesitate to use facilities that cage dogs overnight, creating an unfriendly and stressful environment. La Vie Est Bella aims to provide a more comfortable and welcoming experience for both dogs and their owners.
The content for La vie est Bella aims to communicate the brand’s core values of care, comfort, and trust in a warm, approachable tone. It emphasizes the unique selling point of reducing separation anxiety in dogs, helping pet parents feel confident about leaving their pets in a nurturing environment. Key messaging includes highlighting the personalized care, engaging activities, and home-like atmosphere that make La vie est Bella stand out from traditional dog daycares. The content is structured to be concise, informative, and friendly, using relatable language to connect with dog owners and reassure them of the high-quality service their pets will receive.
Data collected from user research and competitive analysis, I created a simple sitemap that includes all functinalities necessary for a doggy daycare.
This mood board captures the essence of a warm, welcoming, and user-friendly atmosphere. The design revolves around soft, earthy tones like warm browns, orange, and creams to evoke a sense of comfort and nature, mirroring the daycare’s philosophy of reducing dogs’ separation anxiety. Genuine, candid photos of dogs happily engaging in activities are key visuals to foster trust and connection with users. Typography is clean and approachable, with playful accents to reflect the friendly, joyful environment. The overall mood emphasizes care, comfort, and professionalism, aimed at both dog owners and their pets, creating an inviting and trustworthy online presence.
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